Purple Shampoo Power: Your Guide to the Best Picks for Gorgeous Hair!

Purple Shampoo Power: Your Guide to the Best Picks for Gorgeous Hair!

Hey there, beautiful! Are you on a mission to keep your blonde or silver tresses looking stunning?

Or maybe you've spotted some brassy tones sneaking into your hair color and want to show them the door?

Look no further!

I'm here to chat about a game-changer in hair care: purple shampoo.

This isn't just any old shampoo—it's like a magic wand for your locks.

At Fully Vital, we're all about embracing hair growth and vitality, and we totally get how important it is to maintain that salon-fresh hue in between visits.

Whether you're a platinum princess, a silver fox, or rocking some cool ash tones, purple shampoo can be your best friend.

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FullyVital hair serum and hair vitamins made tremendous improvements in my hair. I truly love my hair now.

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Understanding The Power Of Purple Shampoo

Purple shampoo is essential for combating brassiness in blonde, silver, or white hair.

Brassiness refers to unwanted yellow tones in light-colored hair.

Purple shampoo works by neutralizing these yellow tones, as purple is opposite yellow on the color wheel.

It's effective for both color-treated and natural hair, addressing yellowing caused by environmental factors.

While Fully Vital specializes in hair growth products, they acknowledge the importance of a complete hair care routine, including the use of quality purple shampoos to maintain vibrant and healthy hair.

When And Why To Use Purple Shampoo

Now, you’re probably wondering when to whip out your purple shampoo and give your hair that much-needed boost.

The timing and frequency are key to ensuring that you reap all the benefits without overdoing it.

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When To Use Purple Shampoo

Purple shampoo should be seen as a once-in-a-while treatment, not your daily go-to.

Here's a simple rule of thumb: use it once a week or every few washes to keep those unwanted yellow tones at bay.

However, if your hair has a strong yellow tint, you might need to use it a couple of times a week at first to cool down the brassiness.

If you've just colored your hair, give it a little time – usually, a few weeks – before starting your purple shampoo regimen.

This lets your hair color settle in nicely, so you can then maintain it with your new purple pal.

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Why Use Purple Shampoo

  1. To Neutralize Brassiness: As we chatted about earlier, purple shampoo contains those all-important purple pigments that help neutralize yellow and orange tones. It's the go-to solution when you start to notice your brilliant blonde becoming dull or yellowish.1
  2. To Enhance Hair Color: Even if you're not seeing obvious signs of brassiness, purple shampoo can help enhance and brighten your blonde, silver, or white hair. Think of it as a touch-up tool that revives your color's shine and intensity.2
  3. To Extend Salon Color: Let's face it, trips to the hair salon can add up. Using purple shampoo can help extend the life of your color treatment, keeping it looking like you just stepped out of the salon for longer.3
  4. To Protect Against Environmental Factors: Our hair can be affected by various environmental elements like sun, pollution, and harsh water. Purple shampoo can help counteract the dulling and discoloring effect these factors can have on lighter hair.
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Hair Colors That Benefit Most From Purple Shampoo

Purple shampoo isn't just for one type of hair color—it's actually pretty versatile.

While it's famous among the blondes, there are a few other hair hues that can totally benefit from this wonder product.

Let's look at who's going to get the most out of adding purple shampoo to their hair care routine.

Blonder Than Blonde

If you're rocking any shade of blonde—from honey and sun-kissed to icy platinum—purple shampoo should be in your beauty arsenal.

It's perfect for keeping those lighter blonde tones pure and clear, without a hint of brassiness.

Silver And Gray Glam

For my lovely ladies with silver, gray, or white hair, purple shampoo is a must to maintain that chic, sophisticated look.

As these hair colors naturally tend to pick up yellow tones, a good purple shampoo will help preserve the integrity of your natural or dyed color.

Highlighted Heads

Got some fabulous highlights woven through your hair?

Purple shampoo can help keep them looking fresh and well-defined.

Whether you have a full head of highlights or just a few to add dimension, the purple pigments will help ensure they stay true to their intended color.

Brunettes With Blonde Ambitions

Brunettes, you haven't been forgotten.

If you've embraced the balayage trend or have lighter tips or strands, purple shampoo can help keep those parts looking cool and absolutely gorgeous.

Blonder than blonde

Experience The Power Of Youthful, Radiant Hair With Fully Vital

Unlock the secrets to age-defying hair with Fully Vital's state-of-the-art hair growth products.

Our scientifically formulated solutions are designed with one goal in mind: to rejuvenate your hair and maintain its youthful vitality.

Here's why you should invest in your hair's future today:

  • Stop the Clock on Hair Aging: Our innovative products are crafted to decelerate the natural aging process of your hair, so you can enjoy thicker, fuller locks for longer.
  • Scientifically Proven Ingredients: We rely on the power of science, incorporating ingredients that are proven to be effective in supporting hair growth and health.
  • Healthier Hair Relationship: Say goodbye to the frustration of thinning, weak hair. Our products empower you to foster a more loving and confident relationship with your hair.

Every strand counts when it comes to preserving the essence of your hair's beauty.

It's time to take action and give your hair the care it deserves.

By choosing Fully Vital, you're not just selecting a product; you're making a statement about the importance of your hair's longevity.

Don't wait for the signs of hair aging to become evident.

Embrace the Fully Vital way and watch as your hair transforms back to its most vibrant, energetic self.

It's not just about growing hair; it's about growing hair that's full of life.

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Final Thoughts On Purple Shampoo

Wrapping it up, it's clear that purple shampoo isn't just a hype product—it's a hair care staple for anyone looking to keep those lighter locks fresh, vibrant, and free from brassiness.

Finding the best purple shampoos and using them correctly can truly elevate your hair game, keeping your color looking like you just stepped out of the salon.

Just remember, like with any powerful tool, it’s all about moderation and usage.

Use the guidelines we've shared to perfect your purple shampoo routine, keeping that color looking its best without overdoing it.

And always listen to your hair—if it's feeling dry or looking a bit too toned, adjust how often you're using the shampoo.

Feel empowered to show off your gorgeous, vibrant tresses, knowing you've got the secret weapon that is purple shampoo in your hair care arsenal.

If you’re ever in need of more hair care tips, or looking for science-backed hair growth solutions, remember to drop by Fully Vital.

Our mission is to support your journey to a fully vital and beautiful mane, every step of the way.

Here’s to loving your hair, from root to tip!

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Frequently Asked Questions About Purple Shampoo Power

Who should use purple shampoo?

Anyone with blonde, gray, or silver hair looking to get rid of brassy tones can use purple shampoo.

It's also great for anyone wanting to maintain or enhance cool tones in their hair.

How does purple shampoo work?

Purple shampoo contains purple pigments that neutralize yellow and orange tones in the hair.

When you wash your hair with it, the purple pigments deposit onto the hair strands, counteracting the brassiness.

Why is the shampoo purple?

The shampoo is purple because it's the opposite color of yellow on the color wheel.

This means purple can cancel out yellow tones that often appear in lightened hair.

Can purple shampoo damage your hair?

Purple shampoo is generally safe to use, but if you use it too often or leave it on for too long, it can dry out your hair.

It's important to follow the instructions and use it sparingly.

How often should I use purple shampoo?

It depends on your hair type and needs.

Usually, once a week is enough, but you can adjust the frequency based on how quickly your hair develops unwanted yellow tones.

What benefits will I see after using purple shampoo?

You'll notice that brassy tones are minimized, and your hair color looks cooler and fresher.

It can also give your hair a shiny, vibrant, and more healthy look.

Can purple shampoo be used on any hair color?

Purple shampoo is best for blonde, silver, or gray hair.

It's designed to tone down warmth in these colors and may not be beneficial for darker hair.

What is the best time to use purple shampoo?

Use purple shampoo when you start to see yellow or brassy tones in your hair, typically a few weeks after coloring or as needed to maintain your desired hair tone.

Does purple shampoo have any side effects?

For most people, purple shampoo does not have side effects if used as directed.

Overuse can lead to dry hair or a slight purple tint, especially on very light or porous hair.

Can I make my own DIY purple shampoo at home?

Yes, you can mix a small amount of purple food coloring or semi-permanent hair dye with your regular shampoo to create a DIY version.

However, it might not be as effective as store-bought formulas designed specifically for hair toning.


  1. Well+Good. (2023). 13 Best Purple Shampoos To Fight Brassy Hair in 2023. Retrieved from
  2. : Byrdie. (2023). The 15 Best Purple Shampoos for Blonde Hair of 2023. Retrieved from
  3. InStyle. (n.d.). What Does Purple Shampoo Do — and How to Use It. Retrieved from